inerTRAIN News & Announcements
September 27, 2010
inerTRAIN Press Release
FOR IMMEDIATE RELEASE
Contact: Jeff Marinucci
Tel. 847/877-2551
inerTRAIN TO EXHIBIT AT midVenturesLAUNCH EVENT
Technology Enables Online Fitness Service to Connect Trainers and Clients
CHICAGO, Illinois - September 27, 2010 – Perpetual Motion Fitness Corporation (PMFC) will be exhibiting its online fitness service, inerTRAIN, in the mVDEMO area at midVenturesLAUNCH (http://midventureslaunch.com/) at the UIC Forum in Chicago, Illinois on September 28, 2010. inerTRAIN utilizes technology and the internet so that clients have access to their personalized workouts and personal trainers have access to their training tools anytime, anywhere.
midVenturesLAUNCH brings together entrepreneurs, venture capitalists, and the media from all parts of the tech community. “I am excited for inerTRAIN to be a part of this event and to be able to showcase our innovative service soon after our September 1st launch,” states Jeff Marinucci, president and CEO of PMFC.
“Furthermore, this is a great opportunity to demonstrate how technology can make personalized fitness programs accessible to more people without the limitations of time and location. I expect that many of the people attending this conference will intimately understand how difficult it is to incorporate a fitness program into the hectic corporate or entrepreneurial lifestyle, and with inerTRAIN we have found the solution.”
Conference attendees will be able to see a live demo of the website, learn more about inerTRAIN, and enter to win a free trial of the training service.
About Perpetual Motion Fitness Corporation
Based in Chicago, IL with employees in Phoenix and Orlando, Perpetual Motion Fitness Corporation (PMFC) was founded in 2009 and is dedicated to developing personalized, interactive health, wellness, and fitness programs that are made accessible through technology and the internet. inerTRAIN (inerTRAIN.com) is the first service offered by Perpetual Motion Fitness Corporation.
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If you would like more information about this topic, or to schedule an interview, please call Jeff Marinucci at 847/877-2551 or email him at jeff@perpetualfit.com.
September 13, 2010
inerTRAIN Contest Alert
With inerTRAIN, your trainer will give you customized workouts that you can do anywhere! Where would you like to take your trainer to do your workouts? Post a picture with a caption on our inerTRAIN Facebook fan page (http://www.facebook.com/inerTRAIN). The person with the most "Likes" on September 24 (12:00noon CST) will win a free month of our Silver training package ($195 value). Go!
September 1, 2010
inerTRAIN Press Release
FOR IMMEDIATE RELEASE
Contact: Jeff Marinucci
Tel. 847/877-2551
FITNESS AND TECHNOLOGY COMBINE IN RESPONSE TO A CHANGING SOCIETY
New Fitness Service Delivers Real Personal Training, Online
With the economy down and stress up, Americans are looking for easier and more cost-effective ways to stay in shape. As personal training costs reach an average of $60 per hour, many people simply cannot afford expert advice and instead look to the internet. This often results in subscribing to quick fix workout plans or unproven fitness trends and purchasing novelty fitness equipment that floods the internet and late-night infomercials. Meanwhile, expert advice and knowledge often get lost in the fray. With growing internet mobility and an explosion of mobile applications, inerTRAIN, an online personal training service launching September 1, 2010, aims to provide the best of both worlds: the expert advice and constant motivation of a personal trainer and the convenience of an online service that is available anytime, anywhere.
Jeff Marinucci, founder of inerTRAIN, is confident that his new service is exactly what people need. inerTRAIN, like most business ventures, started out simply as an idea in response to a problem. Seeking to achieve his fitness goals while constantly traveling for business, Jeff had very few options and realized that technology could provide the solution. Having previously worked with personal trainers all over the world, Jeff developed an understanding and appreciation for what makes training successful from a client’s perspective. Yet Jeff had to decide the best way to take this knowledge and make it applicable for the millions of Americans currently seeking to achieve their fitness goals.
“The key to a successful fitness plan is continuity. Not everyone has time to go to the gym or the money to pay for regular face-to-face personal training sessions,” Jeff says. “Accessibility is key,” Jeff continues. “Trainers will design workouts to do at home, at the gym, at the beach, at the park, or even a business hotel in Shanghai, a resort in Santorini, or on safari in South Africa. When we say workout anywhere, we mean it.” While Jeff designed inerTRAIN around his hectic corporate lifestyle, he quickly realized that the service is also perfect for anyone who is too busy to consistently make it to the gym.
“I started out as a client,” Jeff states. “Almost all of the online fitness sites you see today were started by people from within the fitness industry. In order to build the best possible service for clients, I believe the key is knowing what it’s like to be a client: someone who needs help and motivation to stay on track especially when it is not always possible to get to the gym because of a hectic work, travel, and social schedule.” With this in mind, Jeff surrounded himself with a team of fitness experts with decades of experience and set out to create a service that is intuitive, simple, and convenient.
“As time has gone on, technology has shown that many things can be accomplished not only more efficiently than traditional means, but also at a far more cost-effective level as well,” says Rob Salanski, Chief Technology Officer of inerTRAIN. Furthermore, Rob states, “By nature, using the internet and technology to connect people takes away the limitations of time and place, especially with the increased usage of mobile applications and portable internet devices.”
Offering sessions at a fraction of the cost of traditional face-to-face training, inerTRAIN also utilizes the internet to offer expansive resources to both trainers and clients, such as fitness and wellness articles and instructional videos. The explosive growth of social media and online networking provides strong evidence that people can make personal connections via the web. Ultimately, by cutting out factors that often inflate personal training costs such as gym fees and even trainer down time, inerTRAIN is able to bridge the gap between quality instruction and affordability.
Based in Chicago, IL with employees in Phoenix and Orlando, Perpetual Motion Fitness Corporation (PMFC) was founded in 2009 and is dedicated to developing personalized, interactive health, wellness, and fitness programs that are made accessible through technology and the internet. inerTRAIN (inerTRAIN.com) is the first service offered by Perpetual Motion Fitness Corporation.
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If you would like more information about this topic, or to schedule an interview, please call Jeff Marinucci at 847/877-2551 or email him at jeff@perpetualfit.com.
August 30, 2010
Get connected to inerTRAIN!
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August 18, 2010
inerTRAIN internship in Chicago
Perpetual Motion Fitness Corporation, the parent company of inerTRAIN, is seeking full- or part-time Marketing & Business Development Interns for the Fall 2010 term in its Chicago office. The intern(s) will work for the founder of the company and focus on rolling out the company's marketing and sales plans as well as several other marketing, sales, and business development projects to attract new customers, which may include presentations to other organizations or companies. In addition, the intern will be exposed to all aspects of a startup business, and may be asked to assist with other projects in various areas including operations, production, customer service, project planning & execution, PR, finance, and technology.
Qualifications/Requirements:
- Strong interest in the field of health, fitness, and wellness
- Excellent presentation & communication skills
- Creativity; Ability to think outside the box and come up with unique solutions to common problems
- Self-motivated, not afraid to ask questions
- Flexibility, ability to quickly learn and do anything
- Physically in shape (you will be representing a fitness company in front of potential customers)
- Working knowledge of technology devices, email, MS Office
- Experience in the past working with or as a personal trainer a plus
Job Category: Business, Entrepreneurship, Marketing, Sales
If interested, email your resume and a cover letter to: info@perpetualfit.com. All application materials must be received by August 30, 2010 to be considered.
This is an unpaid internship, however we are willing to accommodate requirements for receiving academic credit.
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